At the core of the visual style of the content was a black and white promotional campaign for the Mostro sneakers with A$AP Rocky, with its own unique feel and mood: theatrical stage design, cardboard sets, and complex geometric shapes with broken perspectives. All the content was created in the format of a tunnel book, which was popular in the late 19th century. We added multiple layers to create a perspective effect, allowing cameras to move through them, revealing various images and characters. They appeared behind the layers, transitioning smoothly from one to the next.

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We collaborated creatively on delivering all content with stage designers, lighting technicians, and musicians. We created a huge amount of materials, including the most interesting:

• style frames, some of which were generated in a neural network and then modeled and animated;
• using Meta Human render in Unreal Engine based on materials shot on a phone;
• creating atmospheric IMAG effects in NOTCH for live broadcasts on screens.

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A week before the show, we reviewed all the content with the client on-site and selected the most suitable moments. Fashion is always a tactile and emotional experience. At the 'Welcome To The Amazing Mostro Show,' we successfully crafted an atmosphere where the audience felt immersed in a mysterious and dreamlike experience as if a monster was penetrating our reality.

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